A homeowner calls about a dead oak leaning over his garage. Roughly 70 feet tall. Soft at the base. Tight drop zone.

We quote $6,200. He said, "Someone else said they’d do it for $500. We’ll pass.”

Two days later, he calls back. The $500 guy vanished. The tree leaned worse. Now it needs a crane.

New quote? $8,100. He took it.

Most guys hear this and get mad at the customer. But the truth is, they just didn’t see what you saw.

They thought it was a cutting job. You knew it was a safety operation. And that gap? That’s what cost them thousands.

You didn’t lose that job because of price. You lost it because they couldn’t see the risk.

Your real job isn’t selling the job. It’s helping them understand what could go wrong - and why it matters.

When we hear, “we need more leads,” what we’re usually hearing is, “We don’t know why the jobs we should be closing keep slipping through.”

Here’s what most tree company owners don’t realize:

They think the job is a “cut and haul.” You know it’s physics, safety, insurance, and years of hands-on experience.

Until that’s made visible, you're seen as an expense - not protection.

The real problem isn’t that your marketing’s broken. It’s that it doesn’t reflect what makes you different.

That’s not about design. That’s about diagnosis.

Not a Sales Call. A Clarity Call.

You don’t need another agency showing you more tools. You need someone to show you what’s not being seen - so you stop losing leads that should be yours.

That’s what our $100 consult is. You fill out a short intake. We do the prep. We pull your listings, look at your ads, check your flow.

Then we show you the gaps.

If you don’t walk away with $1,000+ in value? Tell us why - and we’ll give you your money back. No questions asked.

No pitch. No pressure. Just answers.

Written by Jacob Hastings
Head of Growth & Client Strategy at Growth Ring Media