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Every issue of The Backcut is written by Jacob Hastings.
No ghostwriters, no fluff, just straight talk for tree service owners.
Oliver Buchannon
Jacob Hastings

Jacob Hastings writes The Backcut and leads Growth & Client Strategy at Growth Ring Media. He started on the sales floor of a tree gear shop, talking every day with climbers, owners, and estimators about the jobs they were trying to win. Now he works with tree services across the country on ads, lead quality, and pricing so they can stay booked with the right work—not just any work.

Sharpen your thinking. Grow your business. Drop the BS. Trusted by growth-minded tree care pros, estimators, and owners across the U.S.

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