Intake Forms & Sales Process

Articles and issues about how you handle inquiries—website forms, phone scripts, questions to ask, and simple tweaks that save drive time and boost close rates.

A Website That Prints Trust (So Your Ads Actually Book Jobs)

Jan 24, 2026

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6 min read

A Website That Prints Trust (So Your Ads Actually Book Jobs)

The 5 pages that turn paid clicks into booked estimates | The Backcut Issue #51

Jacob Hastings

Operations & Systems

Why “just using cell phones” is costing you booked jobs

Jan 10, 2026

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4 min read

Why “just using cell phones” is costing you booked jobs

The hidden admin tax that caps your booked work | The Backcut Issue #49

Jacob Hastings

Pricing & Profit

Jan 4, 2026

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4 min read

The $500 Guy Beat You on Paper

How to win hazardous removals without cutting your price | The Backcut Issue #48

Jacob Hastings

Pricing & Profit

Dec 27, 2025

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5 min read

Stop Quoting Trees. Start Diagnosing.

The 6-step framework to close bigger jobs | The Backcut Issue #44

Jacob Hastings

Ads, Tracking & Data Feedback

Dec 14, 2025

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5 min read

Prequalify Your Leads Before You Drive

One form question that kills tire-kicker estimates | The Backcut Issue #39

Jacob Hastings